The Challenge

Struggling to generate qualified leads, one of our B2B client felt stuck. Before they come to us, they had tried various SEO agencies and even dabbled in paid advertising, but saw minimal results. The rising cost of paid ads coupled with the lack of organic growth was a major concern for them.

The Client’s Needs

  • Increase website traffic organically to attract potential customers.
  • Generate qualified leads that convert into paying clients.
  • Reduce reliance on expensive paid advertising for lead generation.

Solution: Leads Booster Framework

After understanding the unique challenges our client as a B2B companies face in their competitive digital landscape, we implemented our Leads Booster Framework to address their specific needs.

Step 1: Technical SEO Audit & Optimization

We conducted a comprehensive technical SEO audit to identify any website issues hindering search engine crawling and indexing.
We also addressed critical areas like site speed, mobile-friendliness, and structured data implementation.
We ensured a clean and user-friendly website architecture for optimal search engine navigation and user experience.

Step 2: Strategic Keyword Targeting & Content Creation

We performed in-depth keyword research to identify high-value search terms relevant to the client’s target audience.
We developed a content strategy focused on creating thought leadership, engaging and revenue generating content that addressed their potential customer sales journey with them. This included blog posts, case studies, white papers, and other valuable resources that established them as a thought leader in their industry.

Step 3: Building Website Authority & Backlinks

We implemented a targeted link-building strategy to acquire high-quality backlinks from reputable websites within their niche. This boosted the client’s website authority and domain trust in the eyes of search engines.
We have also work with their team to rewrite and write new content pieces that serve as a touch point to their potential customers.

The Results

Within a period of 12 months, the site saw 67% increase in visitors and 157 in enquiries.

The Impact

Client achieved their goal of generating leads organically and their website have became a valuable resource for potential customers, attracting high-quality traffic and converting visitors into leads. This indirectly making their sales person task easier as client company name is already branded though the strategic use of SEO marketing. The reliance on expensive paid advertising significantly decreased, leading to cost savings and a more sustainable lead generation strategy.

Ready to Grow Your B2B Leads Organically?

Just like our B2B client, your B2B business can achieve sustainable growth through a well-executed SEO strategy. At, we can help you develop and implement a customized SEO plan that delivers results.

Contact us today to discuss your specific needs and learn how we can help you generate more qualified leads organically!

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